For Roofing Contractors
After every storm, homeowners search for roofers. After every inspection, they search for quotes. If your website can't capture those estimates, your competitor's will. We build sites that keep your crews booked.
The Problem
A roof replacement runs $8,000-$15,000+, and storm damage work can surge to hundreds of jobs per season. Homeowners research roofers obsessively — checking reviews, comparing sites, and requesting multiple estimates. The roofer with the best online presence wins.
Here's what's sending jobs to your competition:
No online estimate request form
Homeowners want to request a quote on their schedule, not just call during business hours. If your site doesn't have an estimate request form, they submit one on your competitor's site instead.
No project photos or proof of work
Roofing is visual. Homeowners want to see completed projects in their area, their roof type, and their material preference. A site with no gallery is a site that doesn't convert.
Invisible after storms when demand spikes
When hail hits or a storm rolls through, 'roof repair near me' searches spike 500%+. Without local SEO and storm-response content ready to go, you miss the surge entirely.
No reviews or trust signals
Homeowners are handing you a $10,000+ job on their most important asset. Without prominent reviews, license numbers, insurance certificates, and manufacturer certifications, they pick whoever feels safest.
What You Get
A complete system built for roofing contractors — designed to turn searches into estimate requests and signed contracts.
Easy-to-use forms that capture roof type, damage description, photos, and contact info. Estimates queue up for your team with everything they need to follow up fast.
Photo galleries organized by roof type, material, and location. Before-and-after shots that show homeowners exactly what you can do — the most powerful sales tool in roofing.
City-specific pages, Google Business optimization, and schema markup that puts you on top for roofing searches in every zip code you serve.
Clear financing options and insurance claim guidance that removes the price objection. Homeowners see you as the expert who makes the process easy.
How it works
We scan your current site for lead gaps — no online estimates, missing project photos, poor local SEO, no storm-ready content. You get a detailed report with estimated revenue impact.
Custom-designed for estimate generation. Project galleries, service area pages, financing info, storm response system, review integration — everything a roofing company needs.
Hosting, security, updates, storm activations, new project photos — all included. One text and it's done.
What your customer experiences
What we owe you
Every Forge Method engagement ships with those commitments on page 1 of every proposal. No revenue promises we can't back up. Four things we control, four things we stake our fees on.
You own it from Day 1. Most web agencies hold your domain, hosting, and logins hostage until you pay a ransom to leave. We hand you the keys at launch — codebase, domain, hosting, CRM, content, all transferred to your accounts on Day 1. If we ever part ways, everything keeps running on your stack. No ransom, no downtime.
Late and we credit you. Live within 28 days of assets received, or $150 a day credits your invoices, capped at $1,500. Real dollars off what you’d otherwise owe, not store credit. The clock pauses only when we’re both on record in writing that it’s paused, and only for things you didn’t deliver (content, feedback, approvals, access).
Full contract language: /terms §5.
The full system
Each piece of what we build can be scoped on its own — but the value compounds when they run together. Explore how each one is tuned for roofing contractors.
Each capability also has a general overview, covering how it works across every industry: ai follow-up, crm & pipeline, lead generation, local seo, review generation, and website design.
Free Website Report Card
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FAQ
Yes. We integrate with AccuLynx, JobNimbus, Roofr, CompanyCam, and other major platforms. Estimate requests feed directly into your pipeline. Your workflow doesn't change.
We pre-build pages targeting storm damage searches for your service area. When severe weather hits, we activate them immediately so you capture the search surge before competitors. Think of it as a marketing response plan for storms.
Most roofing websites launch around Week 4 inside the 28-day Forge Method engagement. That includes discovery, custom design, development, service area content, project gallery setup, and testing.
You own your content and your domain. If you decide to move on, we provide all assets, assist with migration for up to 14 days. The commitment runs twelve months, with a performance exit if we stop delivering.