Review Generation · Roofing
A Google review count that climbs every month, automatically.
The reality
A roof is the single most expensive thing most homeowners will ever pay a contractor to touch, and they know it. Before they sign an $8,000 to $15,000 contract, they check reviews the way they would check a surgeon’s record, looking for recent jobs like theirs, not a five-year-old testimonial. The system asks for a review the day the crew finishes and the new roof is still visible from the driveway, which is when the homeowner is proudest and most likely to write one worth reading.
What we fix
A roof replacement runs $8,000-$15,000+, and storm damage work can surge to hundreds of jobs per season. Homeowners research roofers obsessively — checking reviews, comparing sites, and requesting multiple estimates. The roofer with the best online presence wins.
No online estimate request form
Homeowners want to request a quote on their schedule, not just call during business hours. If your site doesn't have an estimate request form, they submit one on your competitor's site instead.
No project photos or proof of work
Roofing is visual. Homeowners want to see completed projects in their area, their roof type, and their material preference. A site with no gallery is a site that doesn't convert.
Invisible after storms when demand spikes
When hail hits or a storm rolls through, 'roof repair near me' searches spike 500%+. Without local SEO and storm-response content ready to go, you miss the surge entirely.
No reviews or trust signals
Homeowners are handing you a $10,000+ job on their most important asset. Without prominent reviews, license numbers, insurance certificates, and manufacturer certifications, they pick whoever feels safest.
What you get
When a job closes, a review request goes out the same day, at the moment the customer is most likely to leave a glowing review.
Customers who had a great experience get routed to public Google reviews. Customers with concerns get routed to you privately first.
Requests via SMS and email with the right tone for each. The customer picks the channel; the system handles the ask.
New reviews land in your dashboard. Negative ones page you immediately so you can respond before they become a problem.
FAQ
Yes. We integrate with AccuLynx, JobNimbus, Roofr, CompanyCam, and other major platforms. Estimate requests feed directly into your pipeline. Your workflow doesn't change.
We pre-build pages targeting storm damage searches for your service area. When severe weather hits, we activate them immediately so you capture the search surge before competitors. Think of it as a marketing response plan for storms.
Most roofing websites launch around Week 4 inside the 28-day Forge Method engagement. That includes discovery, custom design, development, service area content, project gallery setup, and testing.
You own your content and your domain. If you decide to move on, we provide all assets, assist with migration for up to 14 days. The commitment runs twelve months, with a performance exit if we stop delivering.
See more on the Roofing page or the full FAQ.
More for roofing
Review Generation elsewhere
This page covers review generation as we build it for roofing contractors. For how the capability works on its own, across every industry we serve, see review generation.
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