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NOVRASCALE

For Home Service Companies

Home Services Website Design
that books jobs

while your crews are on-site.

Custom websites for landscaping, cleaning, pest control, painting, fencing, pool service, pressure washing, junk removal, and handyman businesses. Built to capture leads around the clock and keep your schedule full — nationwide.

Get Your Free Report Card

The Problem

Your website sits there while competitors take your jobs.

Home service jobs range from $200 recurring maintenance to $10,000+ projects. Homeowners research online before hiring anyone — checking reviews, comparing websites, and requesting quotes. The company with the best online presence gets the call.

Here's what's sending jobs to your competition:

No online quote or booking system

Homeowners want to request a quote or schedule service on their time — not just during your office hours. If your site can't capture a request at 8pm on a Sunday, that job goes to whoever can.

No photos of your actual work

Home services are visual. Homeowners want to see your landscaping projects, your paint jobs, your clean houses. A site with no portfolio is a site that doesn't convert.

Invisible in local search results

When a homeowner searches 'landscaper near me' or 'pest control [city],' the top results get the calls. Without local SEO and service area pages, you're invisible to everyone not already in your contact list.

Relying on lead-gen platforms that share your leads

Angi, Thumbtack, and HomeAdvisor charge per lead and send the same lead to 3–5 competitors. You're bidding against yourself. A website you own generates exclusive leads at zero cost per lead.

Find out what your site is costing you — free →

What You Get

A website that books jobs
while you sleep.

A complete system built for home service companies — designed to turn searches into booked jobs.

Online Quote & Booking System

Easy-to-use forms that capture job details, photos, and contact info. Quote requests queue up for your team with everything they need to follow up fast.

Project Gallery & Before/After Photos

Photo galleries organized by service type and location. Before-and-after shots that show homeowners exactly what you can do. Your best work, front and center.

Local SEO for Every Service Area

City-specific pages, Google Business optimization, and schema markup that puts you on top for home service searches in every zip code you serve.

Review Generation System

Automated review requests after every job. Consistent 5-star reviews that stack up and make you the obvious choice in your area.

How it works

Three steps.
One managed system.

01

Free Report Card

We scan your current site for lead gaps — no online quotes, missing project photos, poor local SEO, no review strategy. You get a detailed report with estimated revenue impact.

02

We Build Your Website

Custom-designed for your specific services. Project galleries, service area pages, online booking, review integration — built specifically for home service companies.

03

We Manage It Forever

Hosting, security, updates, seasonal promotions — all included. One text and it's done.

What your customer experiences

When a customer who needs work done this week submits your form

  1. 0:00Customer fills out your service form with project type, urgency, and timeframe.
  2. 0:60Your phone buzzes with the request and a tap-to-call link to the customer.
  3. 1:30If you don’t respond, an auto-text confirms receipt and books them into the next available consult slot.

Real home services build

Niche home-services operator,
site built to own the niche.

One end of the home-services spectrum: a single-vertical specialist competing against full-service contractors who won't touch the work. The build had to be unmistakable in a Google map pack and load fast on a phone in a homeowner's driveway.

The Attic Monkeys — Attic insulation & dryer vent specialist · Melbourne, FL

Attic insulation & dryer vent specialist · Melbourne, FL

The Attic Monkeys

South Brevard attic specialist — insulation, dryer vents, indoor-air work. Matte black with insulation-pink, mascot-led personality, on-site free-quote form. Built to own the niche full-service HVAC contractors won't touch, on a homeowner's phone at 8pm on a Sunday.

Read the build·theatticmonkeys.com

See these patterns on your site?

Get your free Report Card

What we owe you

Ships on time. Ships working. Ships yours.
Or we make it right on our clock, not yours.
Yours from day one.

Every Forge Method engagement ships with those commitments on page 1 of every proposal. No revenue promises we can't back up. Four things we control, four things we stake our fees on.

You own it from Day 1. The dispatch-software integration credentials, every real project photo we captured on-site with signed homeowner releases, your service-area page inventory, the Google Business Profile management access, review-generation automation running on your own account, your domain and hosting — all transferred at launch.

Late and we credit you. Live within 28 days of assets received, or $150 a day credits your invoices, capped at $1,500. We time launches to your primary trade's pre-season so the site is live when demand ramps. The clock pauses only for content or approvals you owe us, on the record in writing.

Full contract language: /terms §5.

Day 1You own it

The full system

6 parts of the system, all built around home services.

Each piece of what we build can be scoped on its own — but the value compounds when they run together. Explore how each one is tuned for home service companies.

  • AI Follow-Up for Home Services
  • CRM & Pipeline for Home Services
  • Lead Generation for Home Services
  • Local SEO for Home Services
  • Review Generation for Home Services
  • Website Design for Home Services

Each capability also has a general overview, covering how it works across every industry: ai follow-up, crm & pipeline, lead generation, local seo, review generation, and website design.

Free Website Report Card

Your website is leaving money on the table. Find out exactly where.

Enter your URL. We’ll scan it right now. Results land in your inbox in minutes.

  • Your site’s letter grade and overall score out of 100
  • We check four things: Speed, Google Visibility, Trust & Security, Mobile Experience
  • The exact issues costing you customers — worst ones first
Website Report CardD+
0/ 100
Performance28
SEO42
Security65
Mobile35
Page load: 6.2s (target < 2.5s)
Missing meta descriptions on 4 pages
SSL certificate valid

FAQ

Questions?
Straight answers.

A home services website runs $997 to $2,997/mo on a 12-month commitment, with no separate build fee and a one-time activation equal to one month. We publish three tiers: Starter ($997/mo) is the core system for a single-location contractor. Signature ($1,297/mo, full management) is the recommended standard — online quote forms, project galleries, service-area pages, review generation, ongoing management. Platinum ($2,997/mo) is for businesses whose system connects to an outside data source, or that run more than three locations. For comparison, industry pricing puts custom home-services sites at $2,500–$6,000 with a freelancer, $8,000–$20,000 with a mid-size marketing agency, and $15,000–$40,000+ with a contractor-marketing specialist (Blue Corona, Hook, WebFX). Full breakdown at /pricing.

Landscapers, pest control, cleaning companies, painters, fencing contractors, pool service, pressure washing, junk removal, handyman services — any home service business that wants more jobs from the web.

Yes. We integrate with Jobber, Housecall Pro, ServiceTitan, Launch27, ZenMaid, and other major platforms. Online bookings feed directly into your scheduling system.

A typical home services build lands live around Day 28 (Week 4) — timed to the pre-season for your primary trade so the site is live when demand ramps. Week 1 is discovery (existing site + call-tracking audit, service catalog by trade, dispatch software confirmation — Jobber / Housecall Pro / ServiceTitan / Launch27 / ZenMaid — quote form scope, service radius, seasonal service mix) plus the Quick-Win Sprint on your existing number. Week 2 is design and development (custom design, service-area page architecture across every zip you cover, quote form wired to dispatch, project gallery organized by trade + neighborhood, review-generation flow after job completion). Week 3 is real project photography we schedule on-site (before/after captures for the vertical you lead with), review embeds, seasonal content, and end-to-end testing that a quote request lands in dispatch not an email inbox. Week 4 is launch.

Home services operators leave with everything a contractor needs to keep booking without us in the loop. Codebase, domain, hosting account (transferred to your name, not ours), every service-area page, the full project photo library with signed model releases from homeowners featured, the review-generation automation running on your own account, the dispatch-software integration and quote-form endpoints unchanged, the Google Business Profile management access, and every drafted seasonal-campaign asset. We disconnect ourselves from the dispatch-software integration on your timeline — not ours — and avoid cutting over during your primary trade's high season. The commitment runs twelve months, with a performance exit if we stop delivering, and we assist with migration for 14 days after cancellation. Ownership is in writing on page 1 of the proposal, and so is what happens if we stop delivering.

NOVRASCALE

AI automation for small business. We build the AI system that catches every lead and books more work, so your schedule fills itself.

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Features

  • Lead Generation
  • Website Design
  • Local SEO
  • AI Receptionist
  • AI Follow-Up
  • AI Review Responder
  • AI Quote Builder
  • Review Generation
  • CRM & Pipeline
All features

Industries

  • HVAC
  • Real Estate
  • Roofing
  • Dental
  • Mental Health
  • Law Firms
All 20 industries

Compare

  • vs. Wix
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  • vs. WordPress
  • vs. GoDaddy
  • vs. Webflow
All comparisons

Tools & resources

  • Free Website Report Card
  • Money-Leak Calculator
  • The platform
  • Request access
  • Demo walkthrough
  • Portfolio
  • Blog
  • Docs
All resources

Company

  • About
  • Reviews
  • Team
  • Contact
  • Talk to Sales
  • FAQ

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