AI Review Responder
Most local businesses respond to about a third of their reviews, days or weeks after the fact, with a generic line that reads like a checkbox. An AI review responder drafts a personalized reply within an hour of every new review (positive or negative), and waits for your 90-second approval before it posts. Response rate climbs. Local pack rankings follow.
The Problem
Google’s local algorithm rewards two things from a review profile: volume and response rate. The first one you’ve been working on. The second one almost nobody is doing well. Most brokerages reply to a fraction of their reviews, and the ones who do reply post generic one-liners that earn no goodwill.
An unanswered 2-star review at the top of your Google profile costs more deals than ten 5-star reviews further down. Replying (quickly, calmly, like a person who read the words) is the difference between a competitor losing prospects and you winning them.
draft turnaround on every new review, even at 2 AM on a Sunday.
What You Get
Wired into your Google Business Profile and your CRM. Drafts in your voice, approved on your phone, posted to Google in under a minute of your time per reply.
New review hits Google (positive, negative, in between), and a personalized draft is sitting in your approval queue within sixty minutes. No waiting on the marketing person who only checks reviews on Mondays.
Not the generic "Thanks for the 5 stars!" every other brokerage posts. The draft mentions the agent they named, the transaction they closed, the thing they praised. Reads like a person who actually read the review wrote it.
Approve, edit, or reject from your phone. Tap approve and the response posts to Google. No dashboards to log into, no separate tool to learn.
When a 1- or 2-star review lands, the draft uses calm, on-brand language to acknowledge the issue, take the conversation off-platform, and signal to future readers that you care. We never argue, never deflect, never delete.
Onboarding pulls your existing responses, your About copy, and your team’s tone. The result sounds like you wrote it, not a chatbot translated from agency-speak.
Reviewer name, review text, draft, final reply, approval time. All of it lands in the same CRM record as the original transaction, so reputation history lives next to revenue history.
Two replies, same review
The rule that keeps it safe
Anything customer-facing crosses a person first. The AI never auto-publishes a response: every draft lands in an approval queue and waits for you. Most owners spend two to three minutes a day on it, total. A few you’ll edit, most you’ll tap through, and the negative ones get an extra ten seconds of thought from someone who actually cares.
That’s the whole point of building this as an assistant instead of an autopilot: speed without surrender.
Start here
Fifteen minutes. We look at what you have, tell you what is broken, and you decide whether you want us running it.
More AI in the build
The AI review responder is one of the workflows we run as part of the engagement.